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Innovate or Imitate? The Answer Might Surprise You.

A WHOLE LOT of new marketer’s problems can be traced back to low self-esteem. When you aren’t sure what you’re doing, you tend to want to overcomplicate things… and overcompensate for your lack of previous success by over-delivering and knocking everything you do out of the park.   Now, I obviously don’t mean to say that you shouldn’t give people …